Let’s Not Destroy New York City’s Brutalist Masterpieces
Architectural Publication
Year: 2023
Sort: Publication Design
Task: Communicating the writing of New Yorker’s Thomas de Monchaux into a visual understanding of the Citicorp Building.
Reason: For the reader to understand a visual connection between the sentiment of brutalism as it is destroyed.
Solution: Creating a layered publication with brutalist characteristics: not human-centered design, unproportional, breaking precedent. The publication has a materialist form starting with blue, window film representing the reflection of the Citicorp building, then with a hard stock structure, a fragile newspaper layer, then copy paper to affirm the corporate standing of the structure. It is bound with a large metal coil to solidify the unproportional nature of brutalism.
Task: Communicating the writing of New Yorker’s Thomas de Monchaux into a visual understanding of the Citicorp Building.
Reason: For the reader to understand a visual connection between the sentiment of brutalism as it is destroyed.
Solution: Creating a layered publication with brutalist characteristics: not human-centered design, unproportional, breaking precedent. The publication has a materialist form starting with blue, window film representing the reflection of the Citicorp building, then with a hard stock structure, a fragile newspaper layer, then copy paper to affirm the corporate standing of the structure. It is bound with a large metal coil to solidify the unproportional nature of brutalism.
Citicorp Building
Blue window film cover.
Fold out.
Body text columns reflecting structure of the building.
Gif images representing flowing water and destruction.
Material layers and 45° angle of building.
